SPOTTED_USA WINTER 2018_HR
Spotted WINTER 2018
NOT FOR EXTERNAL USE
Welcome to Typhoon Homewares - Spotted! Your one-stop resource for all the exciting news from Typhoon Homewares. We’ve been busy here at Typhoon Homewares this winter, showcasing products which are ideal for the season and attending a variety of Trade Shows in the USA and internationally.
In this issue of Spotted you’ll find:
1. Hot Products Check out our latest products which are perfect for winter!
2. coverage With so many new items it’s great to see so much coverage for Typhoon Homewares Brands! We’ve highlighted some of the more significant items for you.
3. what’s new?
We have enjoyed attending a selection of trade shows and press events this season to help promote our latest products.
Enjoy! The Typhoon Homewares Team
Typhoon Homewares
1. Hot PRoducts
Spotted Winter 2018
Sauces and purees taste so much better when they are homemade, and with the Kilner ® Sauce Press Set it is easy! Simply fill the hopper with your desired ingredients and turn the handle to puree them directly into the Kilner ® Jar below. Included is a practical stainless steel hopper that screws directly onto the Kilner ® 34 US fl oz Preserve Jar and a stainless steel one-piece lid. Ideal for making tomato and apple sauces.
Otto combines sophisticated matt black with gold to offer elegance and glamour to the counter-top. With a hard-wearing coated steel exterior, airtight seal to prolong freshness and sustainably sourced bamboo lid, Otto is both practical and stylish. The range includes tea, coffee, sugar and pasta storage, a cookie tin, utensil pot, bread bin and stove top kettle.
Typhoon Homewares
The Mason Cash Innovative Kitchen range delivers smart solutions for day-to-day kitchen needs. Each item in the range has a traditional function with a modern twist that brings either dual function or improved performance. Included in the range is a Grip Stand Mixing Bowl which tilts to make mixing on countertops easier, a Juicer which can be used to juice citrus fruits and store either the juice or the fruit halves in, and a Roller Shaker which rolls and measures pastry and can be filled with flour to dust work surfaces. Other items in the collection include a Measuring Jug and Measuring Cups, Pudding Basin with Sealing Lid, Food Preparation Bowls, a 4-in-1 Bench Scraper, Spoon Rest and Utensil Pot.
Featuring contoured handles that fit perfectly into little hands, the Toddler Three Piece Flatware Set is perfect for infants. The textured back adds grip making the flatware easier to hold while the colorful design will help to make mealtimes fun.
Spotted Winter 2018
2. coverage
PRESS
Trade Press: Progressive Housewares Magazine January Issue
Circulation: 3,500
Kilner ® Mayonnaise and Sauce Jar Set and Mason Cash William Mason collection is included in the Ambiente Show preview.
Viners Nightingale Cutlery Set is included in Weddings and Occasion Gifts.
Spotted Winter 2018
PRESS
Trade Press: Tableware International October Issue
Circulation: 15,000 in 96 countries
Features Kilner in an interview with Potten & Pannen in the “Retailer Interviews” section and talks cutlery with Laura Jenkinson, the Viners Brand Manager.
Viners Mermazing and On the Ball cutlery are featured in the 41 Madison Show Preview section alongside the Kilner ® Breakfast Jar.
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Trade Press: Gourmet Business Holiday Gift Guide 2018
The online magazine features the Kilner ® Barrel Dispenser in their 2018 holiday gift guide.
Trade Press: Gourmet Business 2019 Trend Report
The magazine features Kilner ® Fresh Storage in an article about snacking during the work day.
Spotted Winter 2018
PRESS
Trade Press: HomeWorldBusiness.com
HomeWorldBusiness.com featured the Typhoon Otto Storage collection in the Gadget and Kitchen Tools section.
HomeWorldBusiness.com also featured the Kilner ® Mayonnaise Maker in the International Home & Housewares Show preview.
Typhoon Homewares
Press: The Inspired Home Magazine Fall - Winter 2018
The Inspired Home magazine featured Kilner ® Clip Top Spice Jars in its article on the philosophy of Hygge. They also featured the Mason Cash In The Forest Fox Mixing Bowl in the ‘Breakfast Buddies’ article.
Spotted Winter 2018
ONLINE
Daily Mail Online
The Mason Cash Cane Mixing Bowl was used by baker Sophie Cabot who has been commissioned to create Princess Eugenie and Jack Brooksbank’s wedding cake.
Typhoon Homewares
Trade Press: The Inspired Home Blog
The Inspired Home regularly feature our products including the Kilner ® 12 fl oz Round Clip Top Jar in a story about Healthy Pad Thai and a selection of Kilner ® Universal Push Top Jars in an article on ‘How to Organize your Linen Closet’. In the run up to the holidays, they also featured a Kilner ® Clip Top Jar to store winter body scrub in a homemade holiday gift guide and the Wide Mouth Canning Jars to store hot chocolate.
Spotted Winter 2018
Food52
Food52 included a selection of Mason Cash items to feature on their mailer titled Ready, Set, Bake Off! This included the In the Forest Batter Bowl, Mixing Bowls and Storage Jars and the Innovative Kitchen Tilted Mixing Bowl.
Typhoon Homewares
Eatingwell.com
Featured the Kilner ® Fermentation Set in their holiday gift guide 2018.
Eatingwell.com
Featured the Mason Cash Cane Mixing Bowl.
Spotted Winter 2018
All Good Things Blog
Included the Kilner ® Butter Churner in their holiday gift guide.
Typhoon Homewares
SOCIAL
YouTube: Gordon Ramsey
Subscribers: 7M+
Gordon Ramsey regularly uses Kilner ® Jars and Mason Cash mixing bowls in his YouTube videos.
Spotted Winter 2018
SOCIAL
Facebook: Tastemade
Followers: 30M
Views: 998,000
Tastemade featured the Kilner ® Cold Brew Coffee Set in a video posted on their Facebook page.
Views: 11M
Tastemade featured the Kilner ® Spiralizer Jar in a video posted on their Facebook page.
Typhoon Homewares
Views: 582K
Kilner ® Clip Top and Canning Jars feature in Tastemade’s pickle video.
Instagram: Tastemade
Followers: 7.2 Million
Views: 214,888
Spotted Winter 2018
SOCIAL
Facebook: Love Jasmine Mom, Taiwan
Facebook following: 81,974 Likes: 157
Mason Cash Terracotta Bread Form
Instagram: Teresa Cutter “The Healthy Chef’
Instagram following: 93.4K
Teresa Cutter ‘The Healthy Chef’ on Today Extra making healthy chocolate and avocado smoothies in the Kilner ® Twist Top Jars.
Instagram: French Guy Cooking
Facebook following: 78K
Mason Cash Color Mix Mixing Bowls and Kilner ® Kombucha Set featured in French Guy Cooking’s Instagram Story.
YouTube: French Guy Cooking
Subscribers: 900K
Views: 505,626
Spotted Winter 2018
SOCIAL
Instagram: Manolo Blahnik
Instagram following: 2.7M
Mason Cash All Purpose Bowl featured in Manolo Blahnik’s Instagram Story
YouTube: Better Done Yourself
Subscribers: 22,468
John MacDowell at Better Done Yourself tested out a Kilner ® Fermentation Set with great results!
Typhoon Homewares
Instagram: Gareth Bale
Instagram following: 38.5M
Views: 401,591
Gareth Bale, a footballer for Real Madrid and Wales shared a Unicef video that featured a Mason Cash mixing bowl.
YouTube: Food52
Views: 271,374M
Views: 401,591
The Mason Cash Cream Mixing Bowl featured in Food 52’s video on how to make maple pecan cookies.
The Mason Cash mixing bowl is also used in Food52’s video on how to make olive oil cake which had 5,023 views
Spotted Winter 2018
SOCIAL
Instagram: Melissa Hemsley
Instagram following: 80.5K
Likes: 2,097
Melissa Hemsley tags @Kilneruk in a zero plastic message.
Twitter: Sky News
Instagram: With Love Dani
Followers: 4.8M
Followers: 9,258
Views: 38.2K
Features Mason Cash Varsity Mixing Bowl & Batter Bowl in her Instagram story.
The Mason Cash Cane Mixing Bowl featured in a video on the perfect portion size.
Typhoon Homewares
Instagram: Tidee Living
Followers: 1,562
Tidee living, a small organizing and de- cluttering community blog has featured Typhoon Otto in their Instagram Story.
Instagram: Port Style Enterprises
Followers: 383
A Kilner stockist in Canada tagged @Kilneruk and @Maoncash in their Instagram Story
Spotted Winter 2018
SOCIAL
Facebook: Twisted
Followers: 15M
Views: 1.8M
The Mason Cash Cane Mixing Bowl was used to make a Baileys vegan birthday cake in Twisted’s popular Facebook video.
Instagram: Little House_Happy Family
Followers: 6,839
The Canadian Little House_Happy Family included a Mason Cash Cane Mixing Bowl in their Veggie Muffin post.
Instagram: The Homegrown Apple
Followers: 7,835
Kilner ® Drinks Dispensers are used to brew delicious kombucha in The Home Grown Apple’s kitchen!
Typhoon Homewares
TV COVErAGE
The Great British Bake Off
Ratings: 6.1M viewers for the first episode
The Bake Off returned for another year and we have spotted a selection of Mason Cash Mixing Bowls, Pudding Basins and Cane Utensil jars being used by the contestants alongside a variety of Kilner ® Jars.
Spotted Winter 2018
3. WHAT’S NEW?
Typhoon Homewares
Recent Trade Shows We’ve been busy! New York Table Top Show October 2018
We had a steady stream of visitors to our showroom during the New York Tabletop Show including top media contacts who enjoyed a presentation of our latest products by our Typhoon Homewares team.
Spotted Winter 2018
AmericasMart Atlanta January 2019
AmericasMart Atlanta is one of the largest housewares trade shows in the world; it always provides us with a great opportunity to showcase our existing and new products.
Typhoon Homewares
Ambiente, Frankfurt, February 2019
In February we attended Ambiente, the leading international consumer goods trade fair. The show was busy and we enjoyed promoting our latest products to customers and press.
Spotted Winter 2018
UPCOMING TRADE SHOWS Minneapolis Mart, March 8th – 12th ACE Hardware Show, March 26th – 28th New York Tabletop Show, April 2nd – 5th Seattle Mart, Jan 30th – Feb 5th New York Now, Feb 3rd – 6th LA Winter Market, Jan 17th – 21st Minneapolis Mart, Jan 18th – 22nd Mid States Rendezvous, Feb 1st – 3rd IHA Chicago, March 2nd – 5th OTHER Shows WE’VE ATTENDED United Hardware Buying Market, Jan 11th – 13th Dallas Market Center, Jan 16th – 22nd
Typhoon Homewares
Typhoon Around The World We’ve got a great selection of store displays from around the world to inspire you! Remember, if you see a great display when you’re on the road, send it over to us!
Big Johns PFI, Seattle, Mason Cash Mixing Bowl display
Spotted Winter 2018
Cooking, Madrid, Mason Cash Varsity display
Victoria’s Basement, Sydney, Kilner ® display
Typhoon Homewares
David Jones, Sydney, Mason Cash Innovative Kitchen display and Kilner ® display
Spotted Winter 2018
Design Boom, Russia Kilner ® display
Gadget Cuina, Barcelona, Kilner ® display
Typhoon Homewares
Howards Storage World, Kilner ® display
Kitchen Warehouse Store, Australia, Kilner ® and Typhoon Living Collection display
Spotted Winter 2018
Passport, USA, Kilner ® , Mason Cash and Typhoon Living display
Perfect Home, Mexico, Kilner ® and Typhoon display
Typhoon Homewares
Smith & Caughey’s, New Zealand, Mason Cash In the Forest, Kilner ® and Typhoon display
Stockmann Russia, Kilner ® display
Spotted Winter 2018
Spotted WINTER 2018
TYPHOON HOMEWARES LLC 41 Madison Avenue, Floor 8, New York, NY 10010 Telephone toll free: (866) 598 0309 Fax: (866) 225 7408 Email: customercare@typhoonhomewares.com www.typhoonhomewares.com
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