TREND REPORT 2022-23 Internal Handout

COLOUR POP AESTHETIC Colourful, happy, modernism. Two different approaches, loose handpainted artwork or perfect geometric shapes. Both styles use bright vivid colours and gridded patterns including candy stripes, checker board and oversized gingham. The loose handpainted style includes illustrations generally of fruits, flowers and sealife but primarily strawberries, shells and shellfish. Shell shapes are enhanced by embossments and scalloped edges. The geometric approach has echo’s of modern expressionist art with Jackson Pollock style paint fleck effects. The geometric style also makes use of typography and slogans. Shapes are simple and finishes are smooth and glossy.